G2 Buyer Intent

What G2 Buyer Intent is used for

Buyer research and intent signals from G2. Built for Mid-market–Enterprise teams.

Category

Intent & ABM

Primary use case

Intent

Stated team fit

Mid-market–Enterprise

How to evaluate intent and ABM data

Intent signals are useful only when they are specific enough to influence account prioritization and timely follow-up.

1. 1

   Signal source and meaning

   Understand what behavior creates a signal, how it is scored, and what the score does not imply.

2. 2

   Account fit

   Compare signal coverage with your ICP, account tiers, and the markets your sellers own.

3. 3

   Routing and timing

   Define who receives a signal, what action it triggers, and how quickly that action should happen.

Pricing

Custom pricing

Sold as part of G2 seller products.

Confirm current plans, limits, and availability on the official vendor site before you buy.